OUR HISTORY

The Commercial Directors Diversity Program was created during contract talks between the AICP (Association of Independent Commercial Producers) and the DGA (Directors Guild of America). The CDDP reflects the commitment of both organizations to effect change and increase the representation of minority and women directors specializing in commercials and marketing communications.

THE TEAM

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Tamika Lamison

Executive Director 
CDDP
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Lisa Rich

Board Chair
CDDP
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Matthew Miller

President & CEO
AICP
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Roxanne Artesona

Advisory Board Committee
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Ned Brown

Executive Producer
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Byron Fitts

Executive Producer
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Melissa Brewer 

Advisory Board Committee
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Caleb Dewart

Executive Producer
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Rich Pring

Advisory Board Committee
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Jason Wolk

Advisory Board Committee

CDDP
Advisors to the Committee

Andrew Colon, Sue Yeon Ahn, Maddi Carlton, Melissa Elston, Shannon Jones, Emily Malito, Kim Nyguyen, Jessica Sanders,
Michel Waxmen, Rebecca Wray

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Tamika Lamison
Executive Director , CDDP

Tamika is a Virginia native who graduated from The American University with a BA in Performing Arts & Theatre. She currently works at the Academy of Motion Picture Arts and Sciences in the Education Department. While living in New York she wrote her first screenplay, THE JAR BY THE DOOR, which was a Sundance Finalist and won several awards including the Gordon Parks Indie Film Award. She then attended the New York Film Academy to learn filmmaking and graduated having made her first short film...

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“Diversity is not just a catch phrase or a quota. It is a commitment to the type of change that benefits us all.”
- Tamika Lamison
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Lisa Rich
Board Chair, CDDP

Lisa Rich joined the DGA in 1980 as the first woman to be admitted directly as a first assistant director. Over her 40-year career she has worked as a freelance producer in movies, television, and commercials; was a partner with Haskell Wexler at Harmony Pictures; held Executive Producer roles at Wexler/Hall and MJZ; and was COO at Smuggler.

In her eight years at Smuggler she helped the company win the coveted
Cannes Palme D’Or among many other awards and honors, and cultivated her passion for nurturing the careers of young directors like Henry Alex Rubin and Jon Watts...

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Matthew Miller
President & CEO, AICP

In his position as president and chief executive officer of the Association of Independent Commercial Producers, Matt Miller presides over an organization whose members account for 80 to 85 percent of all nationally televised commercials in the United States. He is the spokesman for more than 350 production companies which, along with another 200 affiliated firms, comprise the AICP membership.

Founded in 1972, the AICP represents, exclusively, the interests of commercial production companies in the United States, and serves as a strong collective voice for this $5.5 billion industry, addressing its many audiences within the advertising community, business circles and government offices.

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Roxanne Artesona
Advisory Board Committee

A lifelong New Yorker, Roxanne grew up in the Bronx attending The High School of Performing Arts and was a scholarship recipient at the Alvin Ailey American Dance Theatre. After graduating from NYU’s Tisch School of the Arts and Gallatin School of Individualized Study, she translated her passion for the arts into an aptitude for recognizing and championing creative talent. She sincerely believes in everyone she represents with a personal investment in their success. Roxanne is proud to be a MAIP Coach for the 2017, 2018 summer program. She sits on the Advisory Board for the CDDP Program.

ROXANNEandco represents creative talent. They believe in the power of storytelling to affect change; and helping clients produce thought provoking, socially relevant work that can generate or join conversations that matter. Her team follows these guiding tenets: stay tenacious, integrity rules, be open minded, and always believe in your talent.

“Quisieron enterrarnos, pero no sabían que éramos semillas."
(They wanted to bury us, but they didn't know we were seeds.)
- Roxanne Artesona
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Ned Brown
Advisory Board Committee

Ned is an LA native with a Minnesota upbringing. He worked his way up the production ladder of music videos and commercials in New York City, starting with summer P.A. gigs while in college. His first Executive Producer job was with The Director’s Bureau at the end of the 90s. He then went on to form Rock Fight, an award winning company that later merged with HKM.

After launching other successful ventures in LA, he joined forces with Native Content in 2014 as Partner/Executive Producer. As a gay dad and member of a bi-racial family, Ned strives to make inclusion a core value of the production community and to create pathways for all who wish to excel in the industry.

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Byron Fitts - The Department
Advisory Board Committee 

Byron Fitts, Executive Producer of The Department, has been a fixture in production in the southwest with a career that spans over two decades. Byron has produced projects for various production companies, in addition to those as an agency producer at The Richards Group and agency freelance producer.

With his experience in advertising and production, Byron founded The Department in 2013. Having just completed serving two terms as AICP Southwest President, and on the AICP National Board, Byron is both Vice President and Chairman of the Education Committee of AICP Southwest.

“It’s baffling that we still have to have conversations about diversity today, in an industry steeped in free-thinking and creativity. ”
- Byron Fitts
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Caleb Dewart
Advisory Board Committee

Ever since his babysitter took him to “Midnight Express” when he was 4 years old, filmmaking has captivated Caleb. Before the internet killed the record business, Caleb produced and executive produced hundreds of music videos for artists like Jennifer Lopez, Gwen Stefani, The Black Eyed Peas, Metallica, Justin Timberlake, Beyonce, Green Day and Madonna.

Caleb has spent the last decade plus producing television commercials for brands ranging from Microsoft, Kraft, Nike, Comcast and Toyota to the NFL, AT&T, Starburst, Verizon, Apple and Sony. In 2016, Caleb became an executive producer at Hungry Man.

Caleb’s family has a long history of activism that started with his grandfather, an episcopal minister who committed his life to racial equality and who marched with Dr. King in Selma in 1965.

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Rich Pring - Reverie 
Advisory Board Committee

As an Executive Producer since 2007, Rich has led campaigns for major brands including Apple, Nike, Target, GE, NBA, ESPN, Nintendo, Miu Miu, Honda, Beats by Dre, Amazon, & the US Army to name a few.

In 2019, Rich co-founded Reverie Content with the desire to cultivate a diverse family of filmmakers, collaborators and artists who have a distinct voice and create with an ever-changing mindset. From traditional spot makers to feature film directors, writers, producers, animators and designers inside the Reverie studio.

“It is finally feeling like the commercial industry as a whole understands that we need a more diverse set of filmmakers. Inclusion and representation matter.
- Rich Pring
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Melissa Brewer - Eleven
Advisory Board Committee

Melissa (Elston) Brewer (Santa Monica, CA). She received her B.A. in Sociology form the University of San Diego in 2004 and her M.A. in Counseling with P.P.S. Credential from Loyola Marymount University in 2011. Following her tenure producing private events with the City of Santa Monica and the California Yacht Club she shifted career paths and landed the Client Services position at Eleven, audio post studio. Two years later she was promoted to her current role as Executive Producer. 

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Jason Wolk
Advisory Board Committee

Jason Wolk is a natural born leader, and he does it with his heart and ethics. Currently, he is a member of the AICP Board of Directors and member of the Television Academy, as well as a member of the Director’s Guild of America. He had spent sixteen years line producing commercials and overseeing the launch and management of advertising production companies. Preceding that, Jason was a producer of motion pictures. With a vast client list, and a history of delivering A-list work for almost every major agency in the USA, Spears & Arrows has the foundation of his 16 year old production service company, Riverdale Productions, and Wolk’s illustrious career of having produced hundreds of commercials all over the globe.

“Born and reared in the Bronx, I have always identified myself as an underdog. I support diversity in advertising to help create opportunities for those like myself.”
- Jason Wolk

OUR SUPPORTERS

We are grateful for the generous support of our supporters and partners include mission driven businesses that are committed to social responsibility, inclusion and true diversity in the industry. They include: